He's back!  Yes the man known for his bright intelligence of criticism...Simon Cowell.  The show "The X Factor" is fixing to hit the streets!  And instead of trying to go "big" after you win, like on American Idol, you will be given a "great deal".

"The X Factor" website that the winner of the show's inaugural season will walk away with a Sony recording contract worth a cool $5 million.

(via Who Wants to Be a Five Millionaire? 'X Factor' Reveals Biggest Prize in TV History - Amplifier.)