Blue Bell Recalls Cookies ‘n Cream Ice Cream Mislabeled as Rocky Road

Blue Bell Creameries is in the news again, this time not for something as bad as having to shut down production, but in the news nonetheless.

The ice cream giant is recalling select lots of Rocky Road pint packages that were mistakenly filled with Cookies 'n Cream at its flagship Brenham, Texas plant.

In a statement issued Wednesday, the Cookies 'n Cream ice cream contains soy and wheat not listed on the Rocky Road packages, which could cause serious and potentially life-threatening reactions to allergic consumers.

The company says that no illnesses have been reported yet.

The packages were distributed in Texas and Louisiana to retailers and food service clients.

Blue Bell says consumers should return the packages to the place of purchase for refunds. Questions may be directed to (979) 836-7977.