If there is a button people will push it. If there is a knob people will turn it. If there is a switch people will flip it just because that is who we are. We are naturally curious. Even when there is a sign telling us the consequences of pushing  a button or twisting a knob we still want to.

In this video the sign clearly reads, push button for drama. It is a promotional piece for the TNT network. Judging by the results of the video I think the drama was more than delivered. I would be willing to bet most of the people that pushed the button were wishing they hadn't just moments after the explosions started.