Free Tacos at Louisiana Taco Bells for 5 Weeks on ‘Taco Tuesday’
Taco Bell has successfully won its courtroom argument to "free" the phrase "Taco Tuesday" of being trademarked and to celebrate they're giving away free tacos on Tuesdays for the next four weeks. Well, everywhere except New Jersey, and here's why...
Beginning August 15, Taco Bell is giving away $5 million of free Doritos Locos Tacos on tacos for Taco Tuesday.
You'll be able to score your free Doritos Locos Tacos on Taco Tuesday at any Louisiana Taco Bell location, and in fact at any Taco Bell across the U.S.
Just not in New Jersey.
Taco Bell has been a bit of a legal tug-of-war with regional New Jersey taco restaurant chain Taco John's over the phrase "Taco Tuesday".
For the past 34 years, Taco John's reportedly had the phrase "Taco Tuesday" trademarked.
Taco Bell argued to the court that "Taco Tuesday" is a common phrase that all restaurants should be able to legally use.
From yahoo.com -
"Taco Bell filed a petition in May with the US Patent and Trademark Office to cancel the trademark with its rival Taco John’s.
A battle over the phrase ensued, but Taco Bell eventually won out."
To celebrate the "freeing" of "Taco Tuesday", Taco Bell is giving away free Doritos Locos Tacos on Tuesdays for four weeks.
In a statement, Taco Bell said “Because now that Taco Tuesday is free* – your tacos should be, too.”
Notice the asterisk on the word "free".
As Yahoo reports it, "the asterisk led to a caveat that New Jersey residents are out of luck for the Door Dash deal."
Taco Bell will be giving away free Doritos Locos Tacos for "Taco Tuesday" on August 15, 22, 29, and September 5.
All of this will lead up to Taco Bell's huge "Taco Tuesday" event on September 12.
From Yahoo -
"The chain is partnering with Door Dash to cover a portion of orders from participating Mexican food vendors – they do not have to be Taco Bell restaurants – on Tuesday, September 12th."
Read more at yahoo.com.